Long Reins founder Carissa Hoban at a horse show as a child
Carissa, growing up around horses
Another childhood riding memory
A life with horses

Our Story · Carissa Hoban, Founder

Finding My Way Back

I started riding at Seahorse Farm when I was five. I remember hot summer days, early mornings before shows, and all the time I spent with my horse. He was my best friend, and the barn felt like home.

Then life moved on. College, work, marriage, and a few moves took me away from riding. I missed it, but kept telling myself I’d find my way back someday.

When I finally did, I was looking for clothes that felt like me: practical for the barn, with the style and personality I wanted to wear everywhere else. I couldn’t find quite what I had in mind, so I decided to create it.

I chose the name Long Reins for what long-reining asks of a horse and rider. Working together from the ground, they build strength and balance through patience, communication, and trust. That kind of connection has always meant a lot to me. It grows over time and stays with you long after you leave the barn.

Long Reins began with my own way back to horses. I hope it feels a little like coming home to you, too.

Long Reins

Life Around The Ride.

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